Building a greener future: our role in sustainability

Be more eco- (and friendly)

As the world continues to evolve, it’s becoming increasingly evident that sustainable practices are essential for a better future. Some companies may adopt these practices as trendy catchphrases to ease their conscience, but for others, they form the foundation of their core business. Regardless of their approach, it’s clear that we all have a role to play in creating a sustainable future.

Imagine a world where our planet and its inhabitants thrive in “greener pastures.” It’s a vision we all yearn for but can only become a reality if we act now. We must plant the seeds of sustainability and care for them to reap the benefits of our collective efforts in the future.

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Whether it’s recycling, conserving energy, or supporting sustainable businesses, each of us has a part to play in creating a sustainable future. Let’s work together to plant the seeds of sustainability today to enjoy a bountiful harvest tomorrow.

Leading the way in sustainable business practices

As a progressive auditing firm, RAiN Chartered Accountants recognises the importance of sustainable business practices. We understand the pressure and financial implications these practices have on our clients and how they affect us, even though it’s not our core business.

Recently, we had the pleasure of speaking with Helandi Moolman, the manager of Green & You, a “green” energy provider in Potchefstroom. During our interview, Moolman emphasised the importance of sustainable practices that everyone can adopt to support a greener life and make responsible environmental choices inside and outside the workplace.

As an accounting firm, we recognise our responsibility to promote sustainable practices in our organisation and the businesses we serve. We believe that every organisation has the power to make a difference and that together, we can achieve a more sustainable future.

Sustainability applies to everyone

Creating a sustainable future is a responsibility that falls not just on a few individuals but every member of society. Companies like Green & You, dedicated to promoting sustainability, appreciate businesses that invest in a sustainable future, even if it is not their primary focus. RAiN Chartered Accountants is an example of a company that strives to contribute to a more sustainable future by actively creating awareness.

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RAiN sees sustainability as an opportunity to create a positive impact and inspire others to follow suit rather than remain neutral.

Moolman, a representative from Green & You, believes that promoting sustainability has a “spin-off” effect. Companies that prioritise sustainability; tend to attract like-minded clients and partners who share their vision and values.

Various factors contributing towards sustainability

As the current climate in South Africa continues to be plagued by load shedding, sustainability conversations often revolve around energy usage. However, achieving a sustainable future requires more than just focusing on energy. Instead, companies must adopt the following best business practices and consider a range of factors to make a positive impact on both the environment and society:

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Sustainability made simple: from early childhood through to adulthood

The concept of sustainability can often seem daunting and complex, but it doesn’t have to be. There are practical sustainability principles that even a three-year-old can implement and understand.

The key to sustainability is not only to strive towards it but, to make a daily effort to achieve it. One way to encourage empathy and responsibility towards the environment in children is by teaching them to eat what they kill. This simple lesson can lead to children pausing before carelessly hurting any living creature. Similarly, the simple principle of cleaning up after yourself can make a notable difference in reducing litter. Conserving water is also straightforward, such as turning off the tap while brushing your teeth or reusing shower or bathwater for plants.

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One person alone cannot make a significant impact, but everyone can make an active effort towards sustainability. Therefore, Green & You and RAiN Chartered Accountants aim to promote sustainable practices, even though these practices may not lead to immediate profits.

Together, we can work towards creating a more environmentally sustainable world for future generations.

www.rain.org.za